Bridie McEntegart approached us to brand her new range of ski and snowboard gloves earlier this year. Bridie and our Director Andy Smith go back many years to the Europa Sport, Kendal days in the late 80s. There Bridie cut her teeth designing & producing accessories for emerging brands like Ami Chaud & Fives.
The brief was simple - aim at the higher end of the market and also include a recognisable symbol that could be removed from the type and used as an accent on the accessories.
Our client Chapman bags commissioned us to shoot their new 2016 range for their e-commerce site. Of course, we kept it local and made use of Ben Barden's photographic studio, just around the corner from us in the Factory. We then commissioned photographer, Ian Wood, who is also based here. This is a great example of the collaborations that are now taking place at The Factory, Kendal.
We are delighted to announce that our work for Cumbria Tourism has won the Best Social/Digital campaign by a DMO or Tourist Board at the Social Travel Britain Awards.
Recognising the best social media campaigns in British tourism, the new awards specifically look at the best use of social media and online video content in marketing campaigns to encourage greater enjoyment and engagement with the British Isles.
The judges said “Cumbria’s involvement of local businesses in its social media marketing was innovative and a blueprint for what tourist boards should be doing in a world where marketing budgets are tight. Cumbria Tourism is a worthy winner of this inaugural award.”
Look out for this year's continuation of the #theplacetobe campaign.